What is the size of the Sex Doll Market?
Two options existed for buying a sex toy just a few decades ago. You could go to an adult shop and browse through the brochures, or respond to a vague magazine advertisement. Most people had no other choice. Pretty much.
It was up to the Gods what you would receive if you ordered a sex toy. It was hard to determine the quality of a sex dolly without seeing it in person. Opening the package weeks or months later, most people were disappointed. Sex dolls used to be of poor quality and expensive for a long time.
Sex dolls were associated with stereotypes that were unfair, so if you had one, you wouldn’t have told anyone. You wouldn’t call your credit card company and ask for a refund because you bought a “terrible, not realistic sex doll”.
What is the size of the Sex Doll Market?
Evolution
The internet came along and brought with it an unbelievable amount of porn. The manufacturers realized that they could reach a much larger market with the new advertising platform. As the market became more competitive, manufacturers began to focus on higher quality sex toys in order to stand out.
Innovating companies that were willing to invest in new molds, tools, creativity and research replaced the dinosaurs. In ten years sex toys began to look like real life. As more people became aware of the stunning lifelike quality of these silicone and TPE dolls, the market boomed. In ten more years, the pandemic had created millions of singles who spent too much time at home. The market for sex dolls grew more.
The old stereotypes are no longer relevant. Owning a sex doll is no longer considered taboo. Manufacturers create stunning models. The sex-doll market has grown to be massive. You may be surprised to learn how large the sex-doll industry is.
What is the size of the Sex Doll Market?
The current Sex Doll Market
The sex-doll industry has grown to be a multi-million dollar industry that appeals to all ages, genders and tastes. There are sex toys for everyone, whether you’re looking for curvy or petite dolls. You can also find realistic and fantasy-inspired dolls.
In 2021, the global market for sex dolls was estimated at a staggering 382.48 millions. By 2027, the market is expected to be worth USD 595.94 millions, with a CAGR of 7.67%.
Online shopping has changed the way we shop for almost anything. Today, ordering a sex toy is just as simple as ordering fast-food: You get a variety of options, detailed descriptions, good customer service, positive reviews and discreet delivery. No more awkward encounters in adult stores, thumbing through old brochures.
What other factors could explain the growth of this industry? Take a look.
What is the size of the Sex Doll Market?
Wider Marketing
Sex dolls are advertised prominently on erotic sites for obvious reasons. They are becoming more popular through social media and various websites. Digital platforms have created a new market for sex-doll retailers. They are utilizing every digital trick to reach potential customers, breaking down old taboos and stereotypes.
It was unthinkable a few short years ago for a influencer on social media to review sex toysspan, but now we’re starting to see it happen as content creators are earning commissions when viewers purchase sex toys, and doll ownership is not considered taboo. This mainstream marketing approach is a great step forward for the industry, as it normalizes the discussion around sex toys.
What is the size of the Sex Doll Market?
Industry Expansion
Diversification is also a major factor in the growth of the sex-doll market. Introduced new and varied types such as fantasy dolls or replicas of famous personalities appeal to a much wider range of tastes, thus expanding the customer base. This industry has expanded into niche markets, which have brought in new customers from all age groups, genders and interests.
What is the size of the Sex Doll Market?
Technological Innovation
The advancements in manufacturing and materials has led to an increase in production volume and a reduction in cost, which have helped to make sex toys more affordable to a wider audience and expand the market. The technological enhancements of realism and functionality, such as the incorporation of movement and interactive features, have attracted a segment new tech-savvy consumers.
Global Reach
Its global expansion has also contributed to the growth of the sex doll industry. Online platforms that allow international sales enable manufacturers to tap into markets previously unreachable. This global appeal benefits the industry, and not just the sales. The design and production process of sex toys is now globalized to appeal to an international audience.
Future predictions
There is no doubt that the market will continue to grow unabated. Artificial intelligence and virtual realities are likely to lead to new product categories. Sex dolls could become interactive partners. AI sex toys are almost certain to hit the market in the next two-years.
It is likely that this level of development will attract a new generation of customers and push the boundaries of the market even further. This is an exciting time for the industry. It seems that society will continue embracing sexual expression and wellness in the form sex doll ownership, driving sex-doll sales even higher.
Final Thoughts
The sex doll market has changed dramatically in the past few years. From humble beginnings, it is now a global industry with booming sales. The industry has embraced innovation and diversity and now has something for everyone. We applaud this rise. For too long, sex doll ownership was confined to a stereotyped group of consumers. The market has opened up.